Nostalgia For Parents, Party For Kids: Welcome Billboard PH!
Billboard PH celebrates the love for music that brings families together.
Music has always been a big part of Filipino family culture especially when there’s a karaoke machine available. Besides the timelessness of some tunes, the karaoke machine updates its song bank, too. But how can families sing along when they haven’t heard the original? With Billboard PH now arriving in the Philippines, it debuts a new breed of musicians that the kids listen to but also celebrates those who have made their marks in the Philippine music industry back in the good old days.
A Family That Sings Together, Stays Together
No family celebration will be complete without a playlist playing the latest trends in music. And with Billboard PH’s entry, Filipino families can now bond and sing together, knowing both the songs of their childhood and their children’s. “Billboard’s DNA is very much aligned with the Filipino’s deeply rooted love for music,” said Anne Bernisca, COO of MMGI. “It’s about time we shine a spotlight on our local artists and bring OPM to a wider, global audience.
Music Runs In The Blood Of Every Filipino Family
“We are absolutely thrilled to bring Billboard to the Philippines, a nation with a rich history of music and an ever-growing passion for the art form. We are excited to contribute to the vibrant music scene in the Philippines by sharing its stories, talents, and achievements with the rest of the world,” shares President of Billboard Mike Van.
When inheriting stories and creating memories, music has been the preferred medium for families. From Filipino folk songs to little junkyard jams over some drinks and food, generation gaps fade away when familiar tunes play. Whether it’s from a radio, guitar, or even a tiny Bluetooth speaker, music always has a place in the Filipino family’s home. What better place to find what tunes to play than Billboard PH?
Billboard PH brings the Music That Unites Filipino Families
Billboard, an authority on music’s latest trends, elevates many local bands from the country’s radio waves to now the global stage with its arrival to the Philippines, adding another item to the list of what Filipino families can be proud of when they fly out of the country. As Billboard PH introduces these local bands to become loved and appreciated across the globe, they are a loving reminder of home to the many OFW parents who can bond with their kids as they listen to the songs they love even if they’re not in the same country.
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