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GCash’s Latest Story: How Kindness Returns Tenfold

GCash unveils its latest and most heartwarming story yet of how Alma Fermano’s (or Ate Alma’s), warmth returned to her tenfold.

GCash has become a household word among Filipino families. From paying bills, transferring funds, reimbursement, loans, and many other things, GCash has become the go-to wallet, rightfully earning its title as the #1 financial super app. We’ve seen how it’s helped businesses get back on their feet and helped those who lost their jobs earn money. But GCash also became a medium for a moment-turned-movement, premiering a new heartwarming story of how a simple photocopy woman’s friendliness and warmth returned to her tenfold when she needed it the most.

Alma Fermano ate alma gcash

A Warm Tale of Paying It Forward

During the premiere of her GCash story, Alma Fermano, or lovingly known as Ate Alma among the Ateneans, tearfully smiled. “Maraming salamat sa inyo, mga pangga ko. Andito ako ngayon dahil sa tulong ng inyong lahat.

Pangga” — it’s a term of endearment. One that Ate Alma often used when addressing every Atenean student. The tiny gesture of kindness and welcoming created a community. A community where GCash played its vital role as a medium to make sure that she had all the financial help she needed when Typhoon Ulysses destroyed her home. The moment her GCash details were shared with the Ateneo community, money flooded in from many Ateneans—to make sure she had enough financial aid to get back up on her feet.

Noong nakita ko lahat ng notifications, di ko kaya matulog dahil sa sobrang tuwa,” she admits. “Maraming salamat sa inyong lahat.”

But the heartwarming story of paying it forward doesn’t end there. Ate Alma recognized many of those who had visited her little photocopying station during the GCash event. It was a joyful reunion filled with hugs and smiles, with Ate Alma meeting many of her panggas once again after the pandemic closed down the campus.

Alma Fermano ate alma gcash
Ate Alma with former Ateneans at the GCash event

#GCashStories: Ate Alma’s Story of Hope and Paying It Forward

When there’s a desire to help, the struggle is more about finding how to do so. Especially when distance is a problem and when no one knows what the situation is like, sending aid can also be in donating cash to those who need it to get back up on their feet. With GCash, money goes directly to the person who needs it so long as it’s the right cellphone number. That’s how Ate Alma felt the love of all her panggas, after all.

More heartwarming stories and movements?

Be a Mom or Dad of Your Communities: Join the Community Pantry Movement!
The Heartwarming Story of Jodi Sta. Maria’s New Kitten: Naia
GCash Shows Us Where We’d Be Without E-Wallets

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