Spotlight: Time to let our Little Ones Shine this 2024!

The wait is over, our favorite store is reeling in the talent!

As a parent, we all are able to see our kids and their natural talents come to fruition as the years go by; whether it’s through singing, dancing, or any other sort of expression—laughter and fondness simply grow for our little ones when we see them do what they love. While our living rooms have become the perfect stage for our little ones to perform their hearts out for beloved friends and family, this year—the stage can transcend outside the walls of your home and become even bigger through the efforts of SM Supermalls!

Formally launching 2024 SM Little stars are (L-R): Multi-awarded filmmaker Antoinette Jadaone, 2013 SM Little Stars 3rd Runner-Up Esang de Torres, SM Supermalls’ Senior Vice President for Marketing Joaquin San Agustin, SM Supermalls’ Assistant Vice President for Marketing and SM Little Stars Project Head Carinna Sy, singer Karylle Yuzon, National University Senior Director of Admissions Dr. Christina Corpuz, and Sparkle GMA Artist Center Consulting Head for Talent, Imaging, and Marketing Lawrence Tan.

Knowing the ever-present enthusiasm that our kids have, this mall-based kiddie talent show not only places the spotlight on their abilities to perform but bridges communities together! Families come to gather and support their young ones from all over the country, and the little ones can meet others with the same interests and hobbies. With a supportive atmosphere like this, you definitely would want to take advantage of this opportunity as a parent to give your child a chance to shine! 

SM Supermalls’ Assistant Vice President for Marketing and SM Little Stars Project Head Carinna Sy encourages prospective participants to showcase their unique talents.

Starting Small, Growing Big

“Starting from its humble beginnings in SM China malls, thanks to my dad, Mr. Hans Sy, in 2003, this journey has brought joy, inspiration, and countless opportunities to our young participants,” said SM Supermalls Assistant Vice President for Marketing and SM Little Stars Project Head Carinna Sy. 

2023 SM Little Stars Girl Grand Winner Jourdanne Baldonido (center) is now a Sparkle GMA Artist, sharing a talent management agency with Filipino celebrities Alden Richards and Gabbi Garcia.

If you want to grab this chance for you and your little one, you can register through the SM Malls Online application for the Preliminary Screenings beginning this June 5, 2024. However, the following screenings will kick off on June 8 and 9, and continue afterward on July 13 and 14.

As parents, we love to feel prepared for whatever is to come—so know that this competition journey will contain Preliminary Screenings, Regional Finals, and the Grand Finals that will also be happening on September 7, 2024, at SM Mall of Asia to highlight SM’s 28 grand finalists respectively!

More about kids?

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10 Most Fashionable Kids and Babies on IG
Shops To Buy Kids’ Holiday Dresses and Outfits

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